Customer Service

Some companies can make customers regret their buying decisions.  Approaches such as automated phone attendants can leave customers with the impression that they are more of an annoyance than a valued customer. The concept of “self service” should not be confused with “no service”.

WEB-based customer services can play a role in both serving customers and reducing costs.  Many companies provide online information, such as order tracking and account balance.  Parcel tracking by courier companies is an excellent example of an effective system that meets a customer need.

Customer service can play a significant role in customer satisfaction and retention.  Companies tend to be focused on the products and services that they deliver.  However, it is also important to look at “how” these services are delivered.  Is your company easy to work with?  eBusiness systems, combined with some "old fashioned" personal services can ensure the answer is "Yes".